Designer Lingo

What Are "Viral Rights"?

2011-02-08T19:06:00.000-05:00

Viral rights are similar to private label rights, in so that you may edit the ebook, or software by adding your own links, and information inside of the product (usually in MS Word format), but you cannot pass on that source document, or code to your customers. This is a great opportunity for you to get some free advertising by selling, or giving away products that link back to your own website.

What are "Resell Rights"?

2011-02-06T19:04:00.000-05:00

Resell Rights work the same as Master Resale Rights, with the exception that you may sell the product and keep 100% of the profits, but you may not sell (pass along) the resell rights to your customers, meaning that they are not allowed to resell it at all!

What Are "Private Label Rights"?

2011-02-04T19:00:00.000-05:00

Private label rights allow you to make another author's work show like it's your own by changing its content (if you like), and it's complete claim to authorship. That can vary from writing an introduction paragraph or editing the title to completely modifying it any way you want and add your name to it as the creator (with or without the condition that you HAVE to modify the content). Anything allowing you to change the content (except branding an affiliate link) is called Private Label Rights.

What Are "Master Resale Rights"?

2011-02-02T18:58:00.000-05:00

Master Resale Rights gives you the opportunity to sell both the product, AND the resell rights to that product. This increases value of the product significantly, because your customer may resell the product for profit as you did.

Fair Use

2010-09-03T16:54:00.000-04:00

FAIR USE - Fair use is a limitation onthe exclusive rights of the copyright owner; in other words, it allowsreasonable public access to copyrighted works.
The idea is an important part of the English common-law tradition.

Why does FAIR USE exist?
FAIR USE allows people to use images and written works without compensatingthe original writer/creator, as long as they act in good faith anddo not profit from reproducing the work. Education, parody, criticism,news reporting, etc are all examples of fair use.

The idea of FAIR USE has guided the use of reproductions of worksfor years. In most cases, the lack of commercial gain is necessaryfor a claim of fair use. If you are a non-profit website designedfor educational purposes, you are in the perfect position to claimFAIR USE of images which are already in the PUBLIC DOMAIN.

Copyright

2010-09-03T16:43:00.003-04:00

COPYRIGHT - The legal right given to a writer, composer, artist, or a distributor to exclusive production, sale, or distribution of their work.

Why does COPYRIGHT exist?
It allows artists to profit from their work. Profit, in turn, creates an incentive to work and distribute the work.

Creative Commons

2010-05-25T12:30:00.000-04:00

A set of licences intended to offer the consumer more freedoms than traditional copyright (sometimes abbreviated CC)

en.wiktionary.org/wiki/Creative_Commons

Creative Commons (CC) is a nonprofit organization that offers flexible copyright licenses for creative works. ...

www.gitta.info/website/en/html/website_glossary.html

A new "copyleft license" aimed at flexible handling of copyright protection for all kinds of creative work (books, websites, blogs ...

www.share.uni-koeln.de/

Creative Commons is a non-profit organization dedicated to allowing creators to easily and freely share their work with others through the use of six basic types of licenses. ...

www.wpi.edu/about/policies/Copyright/glossary.html

Public Domain

2010-05-18T12:21:00.002-04:00

The public domain is an intellectual property designation for the range of content that is not owned or controlled by anyone. These materials are "public property", and available for anyone to use freely for any purpose. ...

Why does PUBLIC DOMAIN exist? It exists to allow the free exchange of knowledge. If it did not, museums would be allowed to keep images under perpetual copyright, thus denying everyone the opportunity to view, critique, or otherwise examine works. Please note that most 20th century works of art are not yet considered part of the PUBLIC DOMAIN. Click here to view a chart of when works pass into the public domain.

en.wikipedia.org/wiki/Public_domain

a work in the public domain is free for everyone to use without asking for permission or paying royalties. The phrase "public domain" is a copyright term referring to works that belong to the public. ...

www.library.ualberta.ca/guides/plagiarism/terminology/index.cfm

The status of publications, products, and processes that are not protected under patent or copyright.

library.thinkquest.org/06aug/02220/glossary/index.html

Art, literature, photographs, or music that is available for use by anyone, without cost, because the material has not been copyrighted or because the copyright has expired

www.mbc.edu/grafton/rpc/glossary.php

What is Extended License and when do I need one?

2010-05-11T12:06:00.000-04:00

Extended license covers use for Design Templates for resale (Web and/or Print), Prints for Resale Poster, Greeting Cards, Prints on Merchandise for Resale (mugs, stationery, t-shirts, etc), Design Elements on Software for Resale and any other Derivative Resale Objects. Each extended license is applicable for (one) image.

What is comping image?

2010-05-04T12:57:00.000-04:00

“Comping image” are low-resolution images used only for illustrative purposes, such as for client presentations or drafts. They cannot be used for any finished project, whether personal or professional.

What are the differences between Royalty-Free and Rights-Managed?

2010-04-26T12:37:00.004-04:00

Rights-managed offers individual images to be rented through the negotiation of a specific price for a specific use. It offers clients exclusive rights plus the ability to restrict similar use of the image by others.

The royalty-free concept allows customers an unlimited usage, where they do not need to pay royalties after the initial purchase. This greatly reduces the costs and allows greater freedom with the images purchased.

What is Royalty-Free?

2010-04-20T12:34:00.000-04:00

Royalty-Free Digital Stock Photography is a concept where user of the images does not have to pay any royalty for repeated use of the images. The buyer does not own the copyright of the images but have purchased the rights to use the images legally without additional fees or interruption from the retailer. These images cannot be sold or transferred but it offers a wide range of benefits; mainly lower pricing and convenience.

What's the difference between RGB and CMYK formats?

2010-04-18T12:11:00.000-04:00

RGB is the primary color model used by electronic display devices such as a monitor. CMYK is the primary color model used by color printers. In RGB, images are created by combining red, green, and blue light. This additive process can create millions of different colors by using different concentrations of the primaries. CMYK, in contrast, creates different colors in a subtractive process using four colors or inks: cyan (blue), magenta (red), yellow, and black.

The differences between RGB and CMYK become crucial when desktop publishers attempt to move documents from their screens onto hard copy. There are many RGB colors that CMYK printers cannot reproduce. Something that looks good on the monitor may not look the same in print. Therefore, it will be best for you to check with the printing company as they can advise you on whether the quality of the images would be sufficient for your project.

What is stock photography?

2010-04-13T12:32:00.000-04:00

Instead of assigning your own photographers, stock photography is a set of ready-to-use images for subscribers who purchased the rights to use them. With digital stock photography, you get to see the final image even before you are granted the rights to use them and these images can be licensed immediately. The cost for stock photography, especially royalty-free images are much lower compared to assignment photography. Stock photography saves you model, photographer, location, props, art direction and editing costs.

Tint

2009-08-30T19:50:00.003-04:00

Image via Wikipedia

tint Various tones, ranging from light to dark of a solid color. A “20 percent” or “70 percent” tint
indicates intensity of the color.

duo-tone

2009-08-30T17:51:00.005-04:00

Image via Wikipedia

duo-tone and tri-tone Also uses dots as in a half-tone but uses two to three colors instead of one.

Half-tone

2009-08-30T17:48:00.003-04:00

Image by Cyberesque via Flickr

half-tone The use of dots of one color with varied tonal values to build a photographic image that looks like continuous tone.

CMYK or four-color process

2009-08-30T17:30:00.004-04:00

Image via Wikipedia

CMYK or four-color process Technique used in offset printing that creates the full-color spectrum using primary colors—cyan (blue), magenta, and yellow plus black. Tiny dots of these colors are placed side by side, fooling the eye into seeing mixed color.

Bézier Curve

2009-04-05T00:18:00.000-04:00

Image via Wikipedia

Bézier Curve - Vector curves that are defined mathematically. These curves can be scaled without the "jaggies" inherent in enlarging bit mapped fonts of graphics.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Beginning Point

2009-04-04T00:15:00.000-04:00

Beginning Point - The first clicked anchor point on an open path.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Baseline Shift

2009-04-03T00:03:00.000-04:00

Baseline Shift - A formatting option that moves selected characters above or below the baseline of normal text.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Baseline

2009-04-01T23:57:00.000-04:00

Image via Wikipedia

Baseline - The implied reference line on which the bases of the capital letter sit.

• In typography and penmanship, the baseline is the line upon which most letters "sit" and below which descenders extend.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Wikipedia: Baseline (typography)

Art Board

2009-03-31T23:41:00.000-04:00

Art Board - The working page of an Illustrator document.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Area Text Block

2009-03-30T23:40:00.000-04:00

Area Text Block - A text of block that resembles a rectangle having a left and right margin edge that encloses the text.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NY: Prentice Hall

Additive Color

2009-03-29T23:34:00.000-04:00

Additive Color - The process of mixing red, green and blue light to achieve a wide range of of colors, as on a color television screen.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NJ: Prentice Hall

Alignment

2009-03-28T23:23:00.000-04:00

Alignment - Positing content to the left, right, center, top or bottom.

Reference
Bagley, Dean (2005). Essentials for Design: Illustrator CS Level 1. Upper Saddle River, NY: Prentice Hall

Why is color management needed?

2008-09-26T14:00:00.001-04:00

Different device types tend to possess different color characteristics and capabilities. Displays, for instance, can't show the same set of colors that a printer can reproduce. This is because of the fundamentally different processes each device uses to produce color content. Scanners and cameras have different color characteristics as well. Even different programs sometimes interpret and process colors differently. Without a consistent color management system, the same picture can look different on each of these devices. The appearance of color content also depends upon the viewing conditions (such as ambient lighting). This is because the human eye adapts differently to different conditions, even when viewing the same picture.

As a result, color management maintains the relationships within color content so that an acceptable appearance can be achieved on devices with different color capabilities and across different viewing conditions. This requires color management systems to control the relationships between the device characteristics and the viewing conditions to produce acceptable results.

Reference:

Windows Help and Support

You can also find additional information about color management at the Microsoft Image Color Management website.

What is color management?

2008-09-26T13:03:00.001-04:00

Color management is a system used to ensure that color content is rendered to your satisfaction everywhere—including devices such as your display and your printer.

References:

Windows Help Desk

You can also find additional information about color management at the Microsoft Image Color Management website.

Digital Negative format (DNG)

2008-04-10T21:58:00.000-04:00

Digital Negative (DNG) is a file format that contains the raw image data from a digital camera and metadata that defines what the data means. DNG, Adobe’s publicly available, archival format for camera raw files, is designed to provide compatibility and decrease the current proliferation of camera raw file formats. The Camera Raw plug‑in can save camera raw image data in the DNG format. For more information about the Digital Negative (DNG) file format, visit www.adobe.com and search on the term “Digital Negative.” You’ll find comprehensive information and a link to a user forum.

References:

Adobe Help Resource Center: Digital Negative format (DNG)

Photoshop Raw format

2008-04-10T21:53:00.000-04:00

The Photoshop Raw format is a flexible file format for transferring images between applications and computer platforms. This format supports CMYK, RGB, and grayscale images with alpha channels, and multichannel and Lab images without alpha channels. Documents saved in the Photoshop Raw format can be of any pixel or file size, but they cannot contain layers.

Note: A Photoshop Raw image is not in the same file format as a camera raw image file from a digital camera. A camera raw image file is in a camera-specific proprietary format that is essentially a “digital negative,” with no filtering, white balance adjustments, or other in-camera processing.

References:

Adobe Help Resource Center: Photoshop Raw format

Encapsulated PostScript (EPS)

2008-04-10T21:49:00.000-04:00

Encapsulated PostScript (EPS) - language file format can contain both vector and bitmap graphics and is supported by virtually all graphics, illustration, and page-layout programs. EPS format is used to transfer PostScript artwork between applications. When you open an EPS file containing vector graphics, Photoshop rasterizes the image, converting the vector graphics to pixels.

EPS format supports Lab, CMYK, RGB, Indexed Color, Duotone, Grayscale, and Bitmap color modes, and does not support alpha channels. EPS does support clipping paths. Desktop Color Separations (DCS) format, a version of the standard EPS format, lets you save color separations of CMYK images. You use DCS 2.0 format to export images containing spot channels.To print EPS files, you must use a PostScript printer.

References:

Adobe Help Resource Center: Photoshop EPS format

Photoshop format (PSD)

2008-04-10T21:43:00.000-04:00

Photoshop (PSD) - Photoshop format (PSD) is the default file format and the only format, besides the Large Document Format (PSB), that supports most Photoshop features. Because of the tight integration between Adobe products, other Adobe applications, such as Adobe Illustrator, Adobe InDesign, Adobe Premiere, Adobe After Effects, and Adobe GoLive, can directly import PSD files and preserve many Photoshop features.

References:

Adobe Help Resource Center: Photoshop format (PSD)

ZIP

2008-04-09T21:37:00.000-04:00

ZIP - Lossless compression; supported by PDF and TIFF file formats. Like LZW, ZIP compression is most effective for images that contain large areas of single color.

References:

Adobe Help Resource Center: About file formats and compression

CCITT

2008-04-09T21:25:00.000-04:00

CCITT - A family of lossless compression techniques for black-and-white images, supported by the PDF and PostScript language file formats. (CCITT is an abbreviation for the French spelling of International Telegraph and Telekeyed Consultive Committee.)

References:

Adobe Help Resource Center: About file formats and compression

JPEG (Joint Photographic Experts Group)

2008-04-09T21:21:00.000-04:00

JPEG (Joint Photographic Experts Group) Lossy compression; supported by JPEG, TIFF, PDF, and PostScript language file formats. Recommended for continuous-tone images, such as photographs. JPEG uses lossy compression. To specify image quality, choose an option from the Quality menu, drag the Quality pop‑up slider, or enter a value between 0 and 12 in the Quality text box. For the best printed results, choose maximum-quality compression. JPEG files can be printed only on Level 2 (or later) PostScript printers and may not separate into individual plates.

References:

Adobe Help Resource Center: About file formats and compression

LZW (Lemple-Zif-Welch)

2008-04-09T21:09:00.000-04:00

LZW (Lemple-Zif-Welch) Lossless compression; supported by TIFF, PDF, GIF, and PostScript language file formats. Most useful for images with large areas of single color.

References:

Adobe Help Resource Center: About file formats and compression

RLE (Run Length Encoding)

2008-04-09T21:07:00.000-04:00

RLE (Run Length Encoding) Lossless compression; supported by some common Windows file formats.

References:

Adobe Help Resource Center: About file formats and compression

File Compression

2008-04-09T20:54:00.000-04:00

File Compression - Many file formats use compression to reduce the file size of bitmap images. Lossless techniques compress the file without removing image detail or color information; lossy techniques remove detail.

References:

Adobe Help Resource Center: About file formats and compression

Burn

2008-03-20T12:26:00.001-04:00

Burn - In plate making, a common term used for a plate exposure.

Bulk

2008-03-20T12:24:00.002-04:00

Bulk - The degree of thickness of paper.

Bronzing

2008-03-20T12:24:00.001-04:00

Bronzing - Printing with sizing ink, then applying bronze powder while still wet to produce a metallic luster.

Brochure

2008-03-20T12:23:00.001-04:00

Brochure - A pamphlet bound in booklet form.

Body

2008-03-20T12:22:00.000-04:00

Body - In ink making, a term referring to the viscosity, or consistency ink.

Blanket

2008-03-20T12:20:00.001-04:00

Blanket - In offset printing, a rubber surfaced fabric that is clamped around a cylinder, to which the image is transferred from the plate, and from which it is transferred to the paper.

Bit Map

2008-03-20T12:18:00.000-04:00

Bit Map - In computer imaging, the electronic representation of a page, indicating the position of every possible spot (0 or 1).

BMP is a standard Windows image format on DOS and Windows-compatible computers. BMP format supports RGB, Indexed Color, Grayscale, and Bitmap color modes. You can specify either Windows or OS/2® format and a bit depth up to 32 bits per channel for the image. For 4‑bit and 8‑bit images using Windows format, you can also specify RLE compression.

References:

Adobe Help Resource Center: BMP format

Bimetal Plate

2008-03-17T15:12:00.000-04:00

Bimetal Plate - In lithography, a plate used for long runs in which the printing image base is usually copper and the non-printing area is aluminum, stainless steel, or chromium.

Bearers

2008-03-17T15:11:00.000-04:00

Bearers - In presses, the flat surface or rings at the ends of cylinders that come in contact with each other during printing and serve as a basis for determining packing thickness.

Backing Up

2008-03-17T15:09:00.002-04:00

Backing Up - Printing the reverse side of a sheet already printed on one side.

Backbone

2008-03-17T15:09:00.001-04:00

Backbone - The back of a bound book connecting the two covers: also called spine.

Art

2008-03-17T15:08:00.000-04:00

Art - All illustration copy used in preparing a job for print.

Analog Color Proof

2008-03-17T15:07:00.000-04:00

Analog Color Proof - Off-press color proof made from separation films.

Against the Grain

2008-03-17T15:04:00.000-04:00

Against the Grain - Folding or feeding paper at right angles to the grain direction of the paper.

Additive Primaries

2008-03-17T14:34:00.002-04:00

Additive Primaries - In color reproduction (RGB) stands for red, green, and blue. When lights of these colors are added together, they produce the sensation of white light.

Resources:

wikipedia: RGB

Accordion Fold

2008-03-17T14:34:00.001-04:00

Accordion Fold - In binding, a term used for two or more parallel folds which open like an accordion.

Absorption

2008-03-17T14:31:00.000-04:00

Absorption - In paper, the property that causes the paper to take up liquids or vapors in contact with it.

Domain Name

2008-03-12T13:45:00.000-04:00

Domain Name - The main part of the URL: http://www.TopQualityDesign.com. When choosing this it’s important to use something short, memorable, and significant to the subject of your site or name of your business.

URL

2008-03-12T13:42:00.000-04:00

URL - Uniform Resource Locator (also known as "Universal Resource Locator") - This is the Web page address. The Internet uses this address from which to send and receive information.

XML

2008-03-12T13:35:00.000-04:00

XML
eXtensible Markup Language - This is a markup language that allows developers to develop their own markup language.

CSS

2008-03-12T13:34:00.000-04:00

CSS
Cascading Style Sheets - Style sheets are directives for browsers to display web pages exactly how the designer would like to display them. They allow for very specific control over the look and feel of a web page.

DOM

2008-03-12T13:33:00.000-04:00

DOM
Document Object Model - This is the specification for how the HTML, JavaScript, and CSS will interact to form Dynamic HTML. It defines the methods and objects available for Web Developers to use.

DHTML

2008-03-12T13:12:00.000-04:00

DHTML
Dynamic HTML - This is a combination of the Document Object Model (DOM), Cascading Style Sheets (CSS), and JavaScript that allows HTML to interact more directly with the readers.

HTML

2008-03-12T13:07:00.002-04:00

HTML: Hyper Text Markup Language. Web pages are written in hypertext, this is not because the text moves quickly, but rather because it can interact (a little) with the reader. A book (or a Word document) will always stay the same each time you read it; but hypertext is meant to be easily changed and manipulated so that it could ultimately be dynamic.

Resources:

w3schools.com: HTML Tutorial

Work and Turn

2008-03-12T13:07:00.001-04:00

Work and Turn - To print one side of a sheet of paper, then turn it over from left to right and print the second side using the same gripper and plate but opposite side guide.

Dynamic Pages

2008-03-12T13:05:00.002-04:00

Dynamic Pages - Pages that are generated from a compilation of sections of documents and/or databases with the use of an advanced language such as PHP

Static Pages

2008-03-12T13:05:00.001-04:00

Static Pages - Pages that have a specific Document that they are generated from.

Flash

2008-03-12T13:04:00.000-04:00

Flash - A tool for creating interactive and animated websites.

PHP

2008-03-12T13:03:00.000-04:00

PHP: Hypertext Preprocessor

is a server-side HTML embedded scripting language. It provides web developers with a full suite of tools for building dynamic websites
is a popular scripting language that can be implemented directly inside HTML. PHP is used for dynamically generated web-pages and is especially powerful in database driven content.

Resources:

PHP.net: What is PHP

w3schools.com: PHP Tutorial

SEO

2008-03-12T13:01:00.001-04:00

SEO - Search Engine Optimization - Is the process of using keywords and phrases to increase a web site's rankings and placement in search engines.

Bindery

2008-02-19T21:18:00.000-05:00

Bindery — A shop, or part of a shop, where paper is bound into books or otherwise finished by trimming, laminating or mounting, for example.

References:

Wikipedia: Bindery
"bookbinding." Encyclopædia Britannica. 2008. Encyclopædia Britannica Online. 28 Feb. 2008 <http://www.britannica.com/eb/article-9080657]>.
Get the definition of bookbinding from the Merriam-Webster Online Dictionary

Bleed

2008-02-19T21:17:00.000-05:00

Bleed — Printing that extends to the edge of a sheet or page after trimming. The file should be set up so that there is at least 1/8" bleed all around, and the trim area clearly marked.

An extra amount of printed image, which extends beyond the trim edge of the sheet or page.

References:

Printernational: What is Bleed?
Wikipedia: Bleed
About.com:Desktop Publishing/Bleed

Color Key

2008-02-19T21:16:00.004-05:00

Color Key — A brand name for a type of color proof that uses separate pieces of film for each ink color. When the film is overlayed, the best possible color representation is achieved. Often used generically for any such type of overlay proof.

Computer-to-Plate (CTP)

2008-02-19T21:16:00.003-05:00

Computer-to-Plate (CTP) — A printing technology in which digital files are output directly to the printing plate. This compares to older technology using photographic film to create the plate. CTP eliminates the need for film and the chemicals associated with it.

Die-cutting

2008-02-19T21:16:00.001-05:00

Die-cutting — The process of cutting irregular shapes in paper using a die, or shaped cutting tool.

DPI

2008-02-19T21:15:00.002-05:00

DPI — Dots per inch used to express the resolution of a printer, that is, the number of individual dots of ink within a linear one-inch space.

FTP

2008-02-19T21:15:00.001-05:00

FTP — File Transfer Protocol, a means to transfer data from computer to computer over the Internet or a network. 
Imagesetter — A very high-resolution output device that produces film which is used to expose printing plates. Imagesetters can also be used to expose images directly to plate material in CTP printing.

Line Screen

2008-02-19T21:14:00.001-05:00

Line Screen — Refers to the fineness of a halftone screen used to reproduce photos when printing. For example, most newspapers print with an 85-lines-per-inch screen. Higher-quality printing uses a finer line screen, such as 150 lpi.

Laser Seps

2008-02-18T16:16:00.001-05:00

Laser Seps — Individual black-and-white laser prints containing only the information for each color plate. In a full-color job, for example, you would have 4 laser prints: Cyan, Magenta, Yellow and Black

Offset printing

2008-02-18T16:15:00.003-05:00

Offset printing - Also called "offset lithography," this is a widely-used printing technique in which the inked image is transferred to a rubber blanket, which in turns transfers it to the paper or other printing material

References

Website:Offset Printing 101

"Offset Printing". Encyclopædia Britannica. Retrieved March 22, 2004, from Encyclopædia Britannica Premium Service.^{[1] (http://www.britannica.com/eb/article?eu=58234)}

"Graphic Communications Technology". The History of Lithography (http://graphics.tech.uh.edu/MatProcesses/History_of_Litho.pdf). University of Houston.

History of Lithography (http://www.ippaper.com/gettips_pp_lithography.html). International Paper.

HistoryWired: Rubel Offset Lithographic Press (http://historywired.si.edu/object.cfm?ID=395). Smithsonian National Museum of American History.

Postscript

2008-02-18T16:15:00.001-05:00

Postscript — A page-description language developed by Adobe Systems. Most files are converted to PostScript before being sent to an output device. PostScript fonts consist of two files: One contains the fonts in vector outlines (the printer font) and the other is a bitmap representation of the font for display on screen

Plate

2008-02-18T16:14:00.003-05:00

Plate — The piece of paper, metal, plastic or rubber that holds the ink and the image to be reproduced using a printing press.

Platemaker

2008-02-18T16:14:00.001-05:00

Platemaker — A machine with a vacuum frame used to expose plates through film. Becoming obsolete with the advent of CTP processes.

Preflight

2008-02-18T16:13:00.004-05:00

Preflight — The first step in prepress, preflighting ensures that all files needed for a print job (fonts, scans, et al) are present and properly formatted. The term originates from the pre-flight checklists used by pilots.

Prepress

2008-02-18T16:13:00.003-05:00

Prepress — The steps taken to prepare digital files for final printing on a printing press. These may include preflight, color correction, imagesetting and platemaking.

Press Check

2008-02-18T16:13:00.001-05:00

Press Check — The press is stopped after a few impressions are made so the designer can see the actual output before okaying the completion of the job. This is used when color accuracy is critical.

Proof

2008-02-18T16:08:00.003-05:00

Proof — Any kind of print that is used to preview the job before final printing starts.

RIP

2008-02-18T16:08:00.001-05:00

RIP — Raster Image Processor. This usually refers to a piece of hardware that converts PostScript data to a high-resolution raster image, although every PostScript printer has a RIP as part of its built-in firmware. The term is also used to describe the process, as in, "That file won't RIP."

Rush Charge

2008-02-18T16:07:00.003-05:00

Rush Charge — An extra fee added to your print job if it needs to be done faster than normal turnaround time. Often the printer will have to put other jobs on hold and incur overtime to complete a rush job, and this fee is to compensate for that.

Short-run

2008-02-18T16:07:00.001-05:00

Short-run — Refers to the number of copies printed and often, the type of printshop used. Some printers have a minimum number of prints they will produce for a particular type of document, for example, 500 business cards. Short-run is usually fewer than this number.

Soft Proof

2008-02-18T16:06:00.001-05:00

Soft Proof — A proof that is viewed on a computer monitor which is adjusted to simulate printing variables such as paper color.

Spot Color

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Spot Color — Refers to an extra single color ink. Spot color can be used as a second color on an otherwise black-and-white piece, or can be a varnish that is applied in addition to a full-color job.

Trim Marks

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Trim Marks — Small lines that indicate the size of the printed material in its finished stage.

Vector

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Vector — A way of creating and displaying graphics which are all based upon mathematical equations to represent the image. As such, these graphics are resolution independent, that is, they can scale to any size without loss of quality. By contrast, a raster image is described as a collection of pixels.

Web Press

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Web Press — A press that prints from rolls of paper, usually cutting it into sheets after printing.

Inkjet

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Inkjet — A type of computer printer that works by propelling miniscule droplets of ink onto the paper. Large format professional inkjet printers can print on wide, continuos rolls of paper to create banners and posters

References

Whatis.com

webopedia.com